Your Business needs more Profit!
Revenue is Activity
Profit should be the Focus!
LaJa Consulting, LLC works with business owners to strengthen the three core pillars of every business — Customers, Marketing, and Financials. (the CMF™ strategy).
When these three are aligned together:
+ Profit Follows
+ Revenue becomes predictable
+ Margins strengthen
+ Leadership decisions are faster and clearer
+ Growth is sustainable, not reactive
We don’t create noise. We don’t chase trends. We get into the room, clarify, decide, and make things happen to drive profitability.
Our work is short-term, focused, and outcome driven. Once the problem is resolved and ownership is clear, the engagement ends.
The CMF™ aligns Customers, Marketing, and Financials and makes your business work better, faster, and more profitably.
Let's Start a Conversation
Chasing revenue without a clear plan? You’re leaving profit on the table. The CMF™ aligns strategy, decisions, and execution so your business actually earns what it should.
“LaJa Consulting transformed our business!”
- Shakeena Melbourne (Founding Partner, Law Firm)
What We Do.
Customers – Stop Guessing Who Buys
You can’t sell what you don’t understand.
If you don’t know who your best customers are, why they buy, or what they actually want. Every decision, product offer, or pitch, misses the mark.
The CMF™ helps you see your customers clearly so you stop guessing and start converting.
Marketing Strategy - Not Tactics
Be Heard Where It Matters
Telling your story to the wrong audience is wasted time and money.
If your message isn’t landing where your customers are, they won’t hear it, care about it, or act on it.
The CMF™ cuts through the noise of tactics and creates the strategy that helps your business get in front of the right people with the right message.
Financials – Customer Focused
Make Every Dollar Drive Results
Spending without results is costing you more than you think. Profit comes from two places: selling more and running smarter.
If your spending isn’t focused on improving the customer experience from service to operations to the smallest details. It won’t pay off.
The CMF™ ensures your spending works strategically, not just tactically.
"In 10 years, with LaJa Consulting's strategic vision, and hands-on guidance across every level of our organization, we grew from a startup aiming for $500,000 to a $10 million company and I strongly recommend LaJa's practical wisdom and proven strategies to any business, whether just starting out or already generating millions."
Let’s Get Your Business Moving!
Resolve stuck decisions, accelerate execution, and drive real profit by aligning Customers, Marketing, and Financials with the CMF™.